Zune Marketplace Hits the 3 Million Mark!
Microsoft has not been releasing new features since the Zune was launch in November, but the Zune Marketplace team is bringing a lot to the Zune experience now. When the Zune player was first launch, the Zune marketplace had only 2 million tracks available. People complained that compared to the 3.5 million songs available on iTunes, the Zune marketplace was a not a good music store.
When I met Matt Jubilirer, Zune product manager, at the CES show in January, he told me that the Zune marketplace was already at 2.5 million songs available. But only a few months later, Microsoft announces that the Zune marketplace has now 3 million tracks available for the Zune users. This is a 50% growth over a six month period. At this pace, they could be catching-up with iTunes very fast!
I feel that Microsoft does not play that card the right way though. Today is the first time they make an announcement on new content added to the marketplace. But this announcement is for less than a thousand songs. They introduced a million songs in six months and they didn't even talk about it. They are missing an opportunity to really talk to Zune fans. The Zune Marketplace Editorial team should have a blog where they can talk about what is going on the Zune marketplace. A million songs to talk about! That's plenty of things to blog about! No?